Create an insight & optimization report documenting sentiment shift among Gen-Z media contacts following the re-targeting of PR pitches during a crisis response week and prescribing updated messaging angles for the next 72-hour news cycle

Generate create an insight & optimization report documenting sentiment shift among gen-z media contacts following the re-targeting of pr pitches during a crisis response week and prescribing updated messaging angles for the next 72-hour news cycle for Advertising, Public Relations, and Related Services industry

Advertising, Public Relations, and Related Services

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Crisis Week Coverage Files *

Click to upload or drag and drop

Allowed: PDF, XLSX, CSV, JSON, PNG, JPG

Max size: 50MB

Upload all media coverage, social listening reports, and pitch sent snapshots from the crisis response week

Gen-Z Media Outlet Segments *

Select the specific Gen-Z media segments where sentiment shift needs to be measured

Crisis Event Classification *

Categorize the nature of the crisis that triggered the PR response

Original Pitch Angles Used *

Paste the exact pitch angles and key messages used before sentiment analysis shows drop-off

Stakeholder Priority Matrix *

Define which stakeholder group's sentiment recovery is most critical for client retention

Brand Voice Guidelines *

Select the post-crisis messaging tone alignment with brand voice standards

Compliance Red Flags

Identify specific FTC disclosure requirements or regulatory concerns that must be flagged in new messaging

Success Metrics Definition *

Define how sentiment shift success will be measured in the 72-hour cycle

Spokesperson Selection Criteria *

List specific characteristics or individuals who must front the 72-hour recovery narrative

Budget Constraints for Crisis Response *

Select available budget tier for amplification and paid media to support messaging pivot

Additional Context Notes

Include any client-specific nuances, leadership dynamics, or external factors influencing messaging direction

Create an insight & optimization report documenting sentiment shift among Gen-Z media contacts following the re-targeting of PR pitches during a crisis response week and prescribing updated messaging angles for the next 72-hour news cycle

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